Bring the project into the room.
Experience premium theater, projection, video wall, lighting, seating, audio, and project planning conversations in one purpose-built DSG Metro demo environment.
Explore the showroom
Step inside our theater.

Opening the theater…
Inside the DSG Metro theater
Explore the original Severtson screen, Digital Projection E-Vision projector, and Grimani Systems sound. AcousticSmart seating and a stretch star ceiling complete the theater.
About this room
- Projector
- Digital Projection E-Vision
- Screen
- Severtson Screens
- Sound
- Grimani Systems
- Custom rear diffusers
- Grimani Systems
- Seating & stretch ceiling
- AcousticSmart
A star ceiling built around the sound.
The goal for this room was the power of live sound with clear separation and a consistent sound field. Grimani Systems’ waveguide ceiling speakers are part of that approach.
AcousticSmart built a frame around the ceiling and acoustic package, then stretched fabric across it with lighting fibers threaded through. The prototype preserves the starry ceiling while accommodating the overhead speakers.
At the rear, the patterned diffusers are custom 3D-printed panels by Grimani Systems, positioned on either side of the center of the back wall.
Acoustic guidelines
Anthony Grimani’s guidelines
Planning targets for a theater. Final coverage and placement depend on the room, speakers, seating, and acoustic measurements.
Coverage, floor & bass
- Start with about 15% absorption and 20% diffusion on wall and ceiling surfaces.
- Avoid a strict live-end/dead-end (LEDE) layout; distribute absorption and diffusion through the room.
- Use carpet or a deep absorption pit beneath the listening position.
- Place bass traps in ceiling corners.
Ceiling reflections
- Absorb the first ceiling reflection between the front speakers and listeners.
- Place 3D diffusion on the ceiling behind the listening position.
Sidewall balance
- When a speaker sits only a couple of feet from a sidewall, absorb its nearby reflection.
- Space treatment panels evenly along the sidewalls.
- Alternate absorbers and diffusers along each sidewall to create different reflection patterns at the two ears: binaural dissimilarity.
- Offset the two sides so absorbers face diffusers.
Diffusion from front to rear
- Favor 2D diffusion toward the front and 3D diffusion toward the rear.
- Absorb the center of the rear wall behind listeners, with 3D diffusers on both sides, to reduce centered rear reflections.
Anthony’s published coverage guide gives a range of 15–20% absorption and about 20% diffusion. His treatment placement article explains how to distribute absorption and diffusion.
Three Theater Systems
Compare theater approaches without guessing.
Use the theater rooms to compare system design, performance goals, room layout, seating, and the type of cinema experience each client is actually trying to buy.
Grimani Rixos System
A premium theater demo environment for discussing immersive performance, room layout, speaker strategy, and the private cinema experience clients expect.
dARTS Digital Reference System
A calibrated reference theater system for demonstrating high-performance playback, system design, and the impact of proper engineering.
Grimani Reflectance System
A theater experience for exploring room interaction, performance expectations, and project-specific system planning.
Showroom Experiences
More to experience at DSG Metro.
Digital Projection Video Wall
See a premium large-format display demo and compare when a video wall may make sense versus projection.
AWOL Projector & Vanishing Screen
Review a flexible projection setup for rooms where performance, design, and integration all matter.
Acoustic Smart / Row One Theater Chairs
Talk through seating comfort, room layout, row spacing, sightlines, and how premium seating supports the full cinema experience.
Nightscaping Locklin Series Demo
Explore outdoor lighting conversations around fixture selection, beam spread, layout, and property experience.
Minimis Demos
Review discreet architectural lighting solutions for clean design, visual comfort, and performance-driven lighting plans.
Project Planning Conversations
Review job conditions, client goals, infrastructure, performance expectations, and product direction before the project moves forward.
Why Visit
Move projects forward faster.
Compare ideas, discuss product direction, plan around real job conditions, and create a stronger experience before the proposal or installation is finalized.
Who Should Visit
Built for the people shaping the project.
Visit when you want to align the system direction, review a design challenge, or bring a project partner into the conversation.
What to Bring
A better visit starts with the right details.
Bring whatever information you have so the conversation can be focused and useful.
DSG Metro
Request a Showroom Visit
Tell us what you want to review in the DSG Metro showroom, including theater systems, video wall demos, lighting, audio, projection, seating, or connected technology solutions.



